Liebherr is one of the world’s leading manufacturers of construction and material handling machinery. The Liebherr Group is also a major supplier of other industrial products and services, with approximately 38,000 employees working for more than 130 companies worldwide.
Despite being known Globally; it was essential for Liebherr to increase their presence in the UK earth moving sector. To do this, they required a platform to showcase their extensive product range, innovative ideas and cross-industry developments. After investing in portable tablets for their sales team, they approached SuccessFlow to help develop an interactive presentation for their customers and prospects in the UK.
SuccessFlow designed a tailored presentation matching exact requirements. By eliminating the need for paper brochures, which are costly to print and key up to date, our approach was to create a digital sales enablement tool, containing technical specifications, walk-around videos and sales presentations. The solution was specifically designed for on-site meetings with customers and prospect, and therefore needed to be portable, quick and easy to use and also work off-line.
SuccessFlow created a fully bespoke 2000-page interactive document, with over 200 product lines. This allowed the sales person to quickly navigate to the relevant product for the customer. With all this information to hand, there was no more, not having the right brochure in the car, or, I’ll send it on to you later. This new sales tool saw immediate traction with the sales team, and greatly escalated the amount of enquires and quotations being produced.