Learn how to create and manage your own 12-month strategic roadmap to deliver your sales and marketing objectives in 2019 and drive your digital strategy forward. Make your roadmap a ‘living’ document that defines the right people, processes and technology you need to deliver success across your organisation.
- How to create a 12-month digital roadmap and make it actionable within your resource, budget and time frames
- Hear about the latest technology and learn how you can optimise your Martech stack for sales and marketing alignment
- Measurement and reporting to gain insight into your performance and break your roadmap down into 90-day deliverable cycles